28
Mar

Using Internal Linking to Build Backlinks - Part 3

Author: Breakaway

This is part three of the three part series about building internal links in order to increase your ranking in the search engines. If you missed part one about basic internal link building and part two about an internal link building plug-in, then be sure to check them out for more easy ways to build some backlinks and increase your visibility in the search engines.

Part 3 is also Wordpress specific. If you have a regular site or another type of blog software, then this won’t apply. But, for those who do have a Wordpress blog, this is a must read. (If you do have a regular site, you can hardcode the concepts talked about in this post for the same benefits.)

If you have a regular site, subscribe to my RSS feed, because next week I will be discussing why using a blog on your site directly or an external blog is an excellent idea for internet marketing.

Another plug-in that is available that will help you to build more internal backlinks is the Dagon Design Sitemap Generator (available here). As the title suggests, it generates a Sitemap for your blog. This isn’t an XML sitemap, which is generated for search engines to read your site better. It is an HTML sitemap that is generated, and updated, every single time that you write a new post, or add a new static page.

The benefit of having a site-wide link to the sitemap, and having the sitemap, is that every single page will link to the Sitemap, thereby passing more link juice to the sitemap, and then the Sitemap links out to every page on your site, passing that juice back to each page. This is a very simple way to have more internal backlinks for your site.

Since we are all interested in link building, using your site’s own page rank is a fantastic way to keep that page rank within your site. Yes, it is good to link to other sites too, but if you can balance that with building some internal links, that will help your site greatly.

I hope you’ve enjoyed this series. As I find more ideas and plug-ins for internal link building, I will be sure to share them with you all.

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    This entry was posted on Friday, March 28th, 2008 at 4:45 pm and is filed under The Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or TrackBack URI from your own site.

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    2 Comments »

    Lemonade Diet
    2008-03-29 22:30:12

    There is only one problem that I have with this article. Why didn’t I think of it. It seems like common sense with the sitemap but it had not occurred to me. Thanks for the advice.

    Reply to this comment
     
    KG Lew
    2008-04-12 13:50:37

    this is a great article on internal linking!

    KG Lew’s last blog post..Issue 43 : Mimic Marketing!

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